One of the main reasons Blu-ray won is quite simple, IMO. Just look at the CES2008 picture I posted earlier.

At the Blu-ray booth, take a look at the companies associated with BR: Sony, Mitsubishi, Sharp, Pioneer, Panasonic, Disney, Dell, Matsushita, Samsung, Philips, TDK, Apple, Hitachi, Hewlett Packard ... basically, the majority of big brand names out there.

Now do the same for the HD DVD side. Er ..... Toshiba. One could argue that Microsoft backed HD DVD too, but what have they really done for HD DVD, except for a few speeches here and there? Rumour has it that Microsoft only sided with HD DVD to oppose the mass-adoption of a high-def format, so that they could have time to push their own agenda, while the two formats fought it out to a stalemate. That agenda being: downloadable media.

Sounds far fetched? Not really. They're already planning on pushing downloadable HD content on the Xbox Live service.

http://www.informationweek.com/news/...leID=205210258